Frisch and Clemen (1994) says
individuals need 3 basic, interrelated strengths:
- "use consequentialist decision
strategies, making decisions on thee desirability and likelihood
of various outcomes"
- "thoroughly anticipate
and identity the possible consequences of their decision"
- "need to use compensatory
decision rules to assess what they will 'tradeoff' when choosing
particular alternatives over others.
- Intuition and Decision Making
"intuition involves synthesizing
bits of information and experiences into an integrated, holistic
perception of the issue(s) at hand. When making decisions, decision
makers, without conscious thought, draw from these stored experiences
and the answer 'flashes' before them. In fact, decision makers
may be unable to consciously understand how they arrived at the
answer." (Khatri and Ng, 2000)
- based on deep understanding
of a situation
- subconscious, complex, and quick
- several types (Sauter, 1999):
- illumination: "when individual
suddenly is aware of information without really knowing how or
why."
- Detection: "when the person's
mind is elsewhere and suddenly finds a solution or insight to
the problem"
- evaluative: provides "choice
or alternatives and occurs when a decision maker has '6th sense"
- can be helpful in crisis situations
where decision is needed quickly
- can be dangerous: ignore relevant
facts, play to biases
- Risk Taking
Often thought of negatively, but can be impetus for change, innovation.
Some managers may avoid risk by focusing on potential downside.
- Fears of risk:
- failure
- success
- what others will think
- uncertainty
- Creativity
"Creativity is a process whereby one becomes aware of problems
and has a response or an idea that is novel and adaptive. A creative
person uses intuition, combined with spontaneity and risk taking,
to come up with a novel solution to a problem."
- differs from intuition: need
intuition to produce creative ideas (Amitabh and Kleiner, 1995)
- like risk taking, and intuition,
well suited to situations where you have little time, great pressure,
few precedents, limit facts (and they don't suggest which way
to go), alternative solutions with good arguments for each (Jalan
and Kleiner, 1995)
Creativity
Kick Starts (how to build your creativity skills)
- Characteristics of creative
people (Perkins, 1981):
- objective, encourage criticism
- open-minded, have potential
to see issue from various viewpoints
- high tolerance for complex environments
- passion for work
- effective problem solvers
- risk takers
- Entrepreneurship
Entrepreneurs aren't necessarily those who start new companies
(can also, for example, be an intrepreneur,
within a company). Characteristics:
- opportunity seeker
- determined to succeed
- creative, innovative
- risk takers (and see failure
as learning experience)
- but not excessive risk-takers:
they uses specific biases to sort through information, piece
things together, allows speedier decision making
- self-confident, resilient
- sometimes the qualities that
make an entrepreneur excellent for a start-up are inappropriate
for mature organizations
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